Under Pidilite the brands of Roff & Dr. Fixit needed to establish ‘their expert brand image’
The space design was created into interesting zones on different levels to create a terraced green building impression, including waterbodies and a walk over TV screen. The illuminated pixel style graphics become a show stealer. A separate amphitheater was created for viewing a 3D film.
Through the Roff key product of tile grouts a tribute wall was created for the late Nek Chand, creator of the Rock Garden.